Due to increases in travel spending, corporate profit, and consumer spending, the U.S. Hotel and Motel industry has experienced strong growth. As the economy improved and travel rates increased, the industry has grown every year since 2011. Experts predict that over the next five years, the industry will continue to grow, especially in extended-stay hotels, boutique hotels, spa and health retreats, and resorts.
Number of Hotels & Motels in the U.S.: 77,525
Annual Sales Revenue: $176 billion
Annual Growth 2011-2016: 4.3%
What Does This Mean for Commercial Printers?
With more than 77,000 hotels and motels in the U.S., chances are that there are several located near your printing shop. And as part of the hospitality industry, hotels and motels are constantly looking for ways to showcase and promote their brand, amenities, and guest experience with printed materials. In addition, many locations offer catering, recreational services, meeting and event venues, and other services that require professionally printed collateral. This means your printing business has the opportunity to play a significant roll in this $176 billion and growing industry.
The opportunities for printing are endless. A variety of substrates including pressure sensitive, cling, synthetic paper, pvc, styrene, polyester, metalized board, wood, textured and soft touch, are used to create hotel and motel materials including:
|Key Cards||Door Hangers|
|Key Packets||Branded Amenities Products|
|Toiletry and Gift Labels||Front Desk Forms|
|Luggage and Valet Tags||Folders|
|Housekeeping Tags||Conference Materials|
|Guest Services Directories||Guest Coupons|
|Sales and Marketing Collateral||Express Checkout Envelopes|
|Comment Cards||Fire Safety Cards|
|Pillow Cards||Brochures and Rack Cards|
|Indoor and Outdoor Signage|